Happy Birthday Magic828AM

. 16th October 2017

#TonysColumn: 11 October 2017

TonysColumnIn my column this month, I hope you will forgive me for a little self-indulgence.

October is Magic 828AM’s 2nd birthday.

For me it is an extremely proud moment. Together with my partners, A.E.E.I, we have achieved what most in the industry said was impossible.

I am not sure how many listeners or readers know that we are the only independent commercial radio station in South Africa.

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I can see many of you saying what about KFM, Heart, Good Hope and Smile they are also commercial radio stations.

Yes they are. However Magic 828 AM is the only station that has and owns its own transmitter and broadcasting Mast/ Tower.

The other station’s all use Sentech (The Government Owned Carrier).

Our Mast is 95M High and is situated just outside Klipheuwel and our transmitter is generations up on other Cape medium wave broadcasters this enables us to put out a clearer signal.

Although it’s not stereo it is vastly different and improved from the old days of medium wave broadcasting.

My thanks on our birthday go out to our 350 000 listeners measured in our last independent survey done by F.G.I with this in mind we are giving out thousands of Rands in prizes in competitions throughout our birthday month of “October”

If you are reading this and not joined our Magic family give us a try and let us put Magic memories back into your life with our old school music format.

Just because our music format plays music from the 60s, 70s, 80s, 90s up to 2010, you don’t have to be an older person to appreciate these classical gems.

In fact 40% of our listeners according to research are in fact younger listeners ranging from 18 to 30.

Since Magic 828AM advocates little talk and more music this it-self has appealed to all ages. If you want to hear us in stereo then you have two options:

  1. Stream us on www.magic828.co.za
  2. Download a free App on your cell phone called “Tune In” search for Magic828AM

You can then listen on your cell phone or Bluetooth it to your car, T.V, Home Appliance, and there you go “Magic in the Air” I have always believed in audience participation so with this in mind I would like to open up this column to write in or e-mail to:

P.O Box 119, Howard Place, 7450 or

info@magc828.co.za

Enjoy a really lekker birthday month with us. And to all wanna be presenters/DJs my next column will be on the how to get into broadcasting.

Category: Tony's Column

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